Apparel Category: Coat/Jackets and boots
Theme: Feminine but cool girl. Wild but lady.
Target Market: women between 30 to 45 years old.
Color: Coat/Jackets are towards more warm color. Boots will go more shining with basic color.
Ideas: As for Fall/Winter 2017, I am looking for something more brighten as sunshine, and more shining like vintage to give little bit of contrast in between.
From the inspiration by 2017 Fall fashion week runway shows and before, the insightful thinking is into this as picture attacked above.
Retro hat: Always good idea to bring back hats for Fall/Winter season. With more stylish, but also keep them warm in a very practical way. The history of transforming the hat always worth to leave and share the new page, from Jackie Kennedy's pillbox hat till todays' new adventure.
Glitter boots: Those shining and pure color glitter boots will give more contrast towards the warm color coats or jackets. I never resisted the glitter things once a while. It always share the young and active heart as times goes on. Very old style, but also never gets old.
Fur: Super controversy topic! I would argue it is a little bit of fur, but don't go more. This is by the environment recycling reasons. Here are the arguments:
Peter Paul Kawagaelg Williams, the founder of Shaman Furs, from Alaska stated to New York Times, “hunting equals environmentalism equals spirituality. For him, the universal language of fashion is the best vehicle for amplifying the heritage and legacy of his people while at the same time ensuring the future of those people.”
Feather: Adding up some feather will be good to mix the elements in the fun way. The feather gives more "Hi Animals, we share the same feelings." Although temperature drops, but fashion never drops.